Brezplačni e-vodič: Kako postati programer?
Poglej več
BESTSELLER: Web Development 1
Read more

What do I need to run a coding school?

Every coding school needs these three fundamental things:

  1. Instructors
  2. Locations (classrooms)
  3. Curriculums


Having instructors is, of course, a no-brainer. But what kind of instructors would you like to have for your coding school?

Instructors need to have the required knowledge, experience, and the soft/social skills necessary to teach a group of people.

Smartninja_sola_programiranja_tecaji_instructor teaching happy student 1554511379

If you’re organizing a beginner course, you don’t need a top expert in the field. Top experts are rare, expensive and, at least in tech, can often be very introverted. This means they could very likely lack the required social skills to be proper teachers.

But on the other hand, you don’t want a beginner to teach the beginners either. Usually, you’d want someone with around 5-7 years of experience in the field. This way the instructor can still remember how it was when s/he was a beginner and can relate to the students.


Next, you need a proper location for your coding courses. We are talking, of course, about in-person, classroom courses, not about online courses – that’s why a physical location is important.

Smartninja_sola_programiranja_tecaji_classroom 3 1554511858

You don’t need to rent the whole place for 24/7, let alone buy it. Instead, you can lease it only for the time your course takes place. This would significantly help your bottom line because you wouldn’t be burdened by a huge fixed cost every month.

Moreover, you could make partnerships that would get you a classroom for free in exchange for a spot at a course. Reducing your location costs means a bigger margin for your business in the end.


This is probably the hardest part of the puzzle to solve. In order to maintain the necessary quality of your courses, you need a proper curriculum which all your instructors would follow.

Writing a good curriculum is harder than it seems. It requires you to be able to explain complex things in a simple way so that your students would quickly and effectively grasp the knowledge.

Smartninja_sola_programiranja_tecaji_curriculum 1554512399

Luckily, there’s a shortcut to solving this challenge. SmartNinja provides its franchisees with coding curriculums that are well tested across many courses all over the world. As a part of our quality assurance process, we record feedback by both our instructors and our students and continuously update the curriculum.

Wait, there’s more!

You should also have a website where the potential students could get more information about the courses you offer and apply to them. While this is not the fundamental part of a course, it’s definitely quite an important one. SmartNinja can help you with this, too. We set up a website and a management system behind it for each of our franchisees.

Last but not least, the coding school business needs you – the business operator – to take care of another important part of the puzzle: marketing and selling the courses. No matter how good your instructors, classrooms, curriculums, and website are – if people don’t know about the coding courses you offer, they won’t be able to apply to them.

Smartninja_sola_programiranja_tecaji_marketing sales 1554512715

The marketing & sales part is on you, but SmartNinja can help you with advice and examples of best practice learned across all of our franchises. If you believe you can handle this, send us a message via the form below and we might be able to help you set up your very own coding school!

You might also like